How to Measure Digital Marketing: Metrics for Assessing Impact and Designing Success


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Publisher ‏ : ‎ Palgrave Macmillan; 2014th edition (16 Dec. 2013)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 271 pages
ISBN-10 ‏ : ‎ 1137340681
ISBN-13 ‏ : ‎ 978-1137340689
Dimensions ‏ : ‎ 15.24 x 1.91 x 22.86 cm

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