I thought it might be worth visiting some email etiquette rules for everyone since most of the readers of this newsletter are now on email.
It’s important to keep in mind that when sending emails to people, you are on the show, whether you like it or not, 24 hours a day, 7 days a week. This is one of my “favorite” topics that I talk about when I give a public presentation about the Internet. I am constantly amazed at the number of people who have never thought about it, including secretaries, but as soon as it is mentioned, they say: “Oh, Yes, I didn’t think of that!’
Let’s face it – many people use email at work and at home, but who they are doesn’t change. It is best to type messages in full, rather than using phonetic spelling or a lot of abbreviated words and half-sentences. I know it’s a common practice in chat programs to shorten the process, but email is something else entirely, and it’s common these days to do almost the same thing as writing. The reason not to enter email in the quick access form is that it can become a habit, not something you would like to promote to potential clients, bosses, or other business partners. It is important to remember that your “professionalism” is demonstrated 24 hours a day by email – a small point, but important.
Another thing is to develop a signature block and let people know who you are and what you do! I set it as an automatic feature whenever I send an email or reply to an email, and sometimes forget to delete it when I send an email to my parents or other family members, but it doesn’t really matter. It’s important to remember that anyone is a potential business partner, and if they know who you are and what you do, it helps promote your business or your industry. This is a business card that is constantly put on public display.
Third, pay attention to the correct spelling of people’s names. I’ve lost count of how many times people have responded to my emails and written my name as Katie or Katie – it’s neither. Also, I’m sure spelling your own name is just as important to you, and it’s quickly noticed when someone pronounces it incorrectly.It’s these little things that make the difference between the average business operator and the one who does it extra-every little thing matters when it comes to attracting customers and partners and retaining them. By taking the time to take care of these things and even taking care of the customer’s name, you go a long way to developing a good business relationship.